The retail industry has faced a convergence of challenges and opportunities in recent years, from the rise of e-commerce competition to ever-changing customer demands. Then the pandemic hit, creating a whole new set of obstacles overnight that forced companies to rethink everything from their supply chain strategy to stores鈥 physical layouts.
海角大神 recently hosted a webinar, entitled Adjusting to a New Reality: Advice From the Retail Space featuring retail construction professionals who are directly employed by retail companies. Like many other leaders in various industries, they are learning how to adapt to the new normal we find ourselves in. The in-depth discussion covered retailers鈥 most pressing challenges today related to the built environments they manage, as well as opportunities on the horizon for how retail companies can ensure continued profitability as they move onward and upward.
Panel participants included host Shelley Koegler, Senior Director of International Customer Success, 海角大神 Technologies; Mike Stoner, Manager of Construction & Engineering Project Controls at and Tony Lesley, Sr. Principal Construction Program Manager for
Adapting to a New Reality Successfully
Two perennial concerns where retail and construction overlap are the acquisition of real estate and capital planning, which can be challenging even in the best of times. Last year threw a major curveball everyone鈥檚 way, forcing everyone from site teams to managers to executives to rapidly adapt.
鈥淲e鈥檝e had to face the reality of resources being very, very dynamic, all resources: time, people, and money,鈥 says Speedway Manager of Construction & Engineering Project Controls Mike Stoner.
鈥淲e are trying to be as flexible and nimble as we can, which is difficult for a larger organization with as many points as we have. That鈥檚 what we鈥檙e really trying to embrace and adapt to, how we fluctuate our business, our capital spend, and our real estate buys with all those twists and turns that have come our way in the last 12-plus months.鈥
A pandemic hallmark has been the consumer shift away from visiting brick and mortar stores in person, instead favoring online grocery delivery services. This rapid change in consumer preference has made retail brands scramble to keep pace.
鈥淲e were always moving to an online delivery model,鈥 says Tony Lesley, Sr. Principal Construction Project Manager for Whole Foods Market.
鈥淲hat the pandemic really did was cause us to escalate and move and react a lot quicker so we could meet the huge demand that was going on. When you take a 40,000 square-foot building as a grocery store and have maximized everything you can for the sales area, you have a small back-of-house as it is. Trying to accommodate space for another operating entity within our store, and adding all of the shoppers in there, it becomes quite challenging to do it safely.鈥
Lesley said one way stores adapted was to transition focus away from its well-known prepared foods department, and instead devote that space and those resources to other, more pressing store needs.
How 海角大神 Helped Speed up Processes
The need for large companies with many locations to transform their business models so quickly required immense flexibility, which was made possible in part through 海角大神.
鈥淥ne of our biggest problems was pulling reports off our current site. A lot of manual manipulation had to occur in order to get that report to read properly. What we鈥檝e seen with 海角大神 is the ability to pull custom reports very easily, automated, which gives us multitudes of different looks at the data and what it tells us,鈥 says Lesley.
Uploading multi-hundred-page drawing sets or thousand-plus page land law sets used to be resource-intensive processes. 海角大神 helped speed things along.
鈥淭he time to upload those kinds of sets of drawings previously compared to now is night and day for us. The ease to work within 海角大神, marking up drawings, redlining some metals, things like that we just did not have with our other system,鈥 says Lesley.
鈥淔or us it鈥檚 a big time-save and a big resource save as far as the energy it takes to do all the work you have to do, and the automation is a big factor. The mobile app is a key one for us too. We have project managers in the field that have never had the mobile capabilities we see with 海角大神, which is huge for time management for an on-site project manager.鈥
Software Integration Done the Right Way
Construction is known for its cautious, sometimes reluctant approach to adopting new technologies, but in a crunch time like we faced in 2020, time was a luxury companies couldn鈥檛 afford. The panelists shared some sage advice for ensuring a smooth integration.
鈥淚 simply say crawl, walk, run. Don鈥檛 just try and jump in and take it all in one big bite. In Speedway鈥檚 case, we took specific contractors and projects and eased our way into it, found out where the low hanging fruit was,鈥 Stoner says.
鈥淜ey to our success was to have that internal champion and executive sponsor. The internal champion in our case came from the project management world, knows the processes, knows the existing tools, and has that aptitude to embrace technology. They learned 海角大神 on their own and then put together our rollout plan and executed it.鈥
Lesley echoed Stoner鈥檚 suggestion of taking a measured approach, emphasizing the importance of becoming familiar with the software before implementing it company-wide.
鈥淲e actually did six or seven of the certifications ahead of starting with 海角大神 to get familiar with the product and have a better understanding going into it. I think that was key for the smaller working groups because you felt somewhat familiar with it and at least it wasn鈥檛 all brand new,鈥 explains Lesley.
鈥淲e didn鈥檛 put such a tight timeline on ourselves that we felt pressured to get things done. We wanted to take our time and build it out correctly and make sure we鈥檙e out of the gate in the best condition we can be in.鈥
Embracing New Technology Pays off Going Forward
With so much emphasis on the present state of construction in retail, one would assume there鈥檚 little time left over to think about the future. Not so with the webinar panelists.
鈥淭echnology is always a big element in any business these days, and it鈥檚 no different in the grocery store. I think the biggest change you鈥檒l see in the industry will be on the technology side. The more you embrace the newer technology the easier you鈥檙e going to find it makes things going forward,鈥 Lesley says.
鈥淚鈥檒l add that with 海角大神 comes a lot of data, and the ability over the foreseeable future to mine that data will help us with everything from predictability to quality to safety. I think there鈥檚 going to be some key findings in that data on top of the technology that enables transactions and the business to operate,鈥 adds Stoner.
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